标签:Innovation management. REP Assessment,创新管理个人报告代写

Assessment information

Module assessments

Individual Report (REP)/2,000 words

Generative AI tools must not be used to generate any materials or content for assessments in this module. In this module, you must not use generative artificial intelligence (AI) to generate any materials or content for your assessment submissions.

Note that:

is that the use of generative AI material in assessment submissions is prohibited, unless explicitly permitted by the module convenor.
Students registered with the Disability Advice team and in receipt of reasonable adjustments are still permitted to use other assistive technology as required.
If in any doubt about what is permissible, students should check with the module convenor.  

Assessment map to criteria of learning outcomes

MCQ maps to Learning Outcome 1 (Critically evaluate the relevance, strengths and weaknesses of different innovation management approaches)

REP maps to Learning Outcomes 2, 3 & 4 (LO2: Implement appropriate strategies and tools to recognise an innovation opportunity and to develop a concept of a new product or service; LO3: Apply principles of the innovation management process and understand the organisational, commercial and technological factors that enable and constrain it; LO4: Devise an organisational strategy for commercialising innovation ideas and capturing value from innovation)

Individual Report Structure (REP)

Individual report (REP) about innovation management.

In a business environment where organisations are turning to machine learning, Artificial Intelligence (AI) and digital technologies to become more efficient and effective, the management of innovation is key to stay ahead of the game. For example, both private and public sector organisations are using AI to enhance their business processes. Banks are using chatbots and virtual assistants. Marketing companies are using AI to develop more tailored marketing campaigns. Consultancy companies are using generative models for scenario planning and the police forces are using predictive policing tools to achieve their targets. For an organisation of your choice, please develop an innovation strategy that searches for opportunities stemming from using AI. Subsequently, select one particular course of action from idea generation to market commercialisation by showing how this strategy can be implemented and used to capture value. Using theories, tools and frameworks from the Management of Innovation module, please highlight the organisational, commercial and/or technological factors that will constrain your choices and actions.

Note: In the main body of the report you should develop a set of well-linked arguments which highlight the organisational (e.g., climate, leadership style, capabilities, etc.), commercial (e.g., Intellectual Property management, target market, value proposition, etc.) and technological factors (e.g., new versus mature technology, network externalities, path dependence, etc.) that will constrain your choices and actions. Your report should cover the whole innovation management process from idea generation to commercialisation. Your report must refer to a real company or public sector organisation in the sector of your choice.
Word count: 2,000 words limit (+/-5%). References are excluded from the word count. All tables or figures are included in the word count.
Appendix: not allowed.
Referencing: You should select appropriate sources (e.g. academic articles) to support your arguments and accurately represent what the authors argue. There is no set referencing style for this report. Please choose one of the official referencing styles (e.g. Harvard) and use it consistently both in the body of the report and in your referencing list.
E-Submission: You must submit the report as a single file. Check Sussex Direct for the exact deadline.

Second Assignment: Structure of REP

Introduction: Setting the scene by writing about the sector/organisation of choice (what are the innovation challenges and opportunities in this sector? What is the innovation challenge for the organisation of choice?)

Main body: What does the innovation management process look like in your chosen organisation? What are the two possible solutions and how do they compare with each other? (you will need to apply tools from the module to compare your solutions and then select one or a mixture between the two)

What about the organisational, technological and/or commercial constraints? Here you could select to focus on aspects relevant to your chosen organisation, among different themes. For example:

Does this organisation use Standard Operating Procedures (SOPs)? To what extent do such SOPs constrain and/or enable the innovation process?
Which digital technologies do they use?
What about their Intellectual Property Rights (IPRs) strategy?
Conclusion: Does the innovation strategy flow logically from the previous argument? What innovation strategy works for your selected solution? For example, suppose you used portfolio management tools to select option A rather than B (because it is low-risk and high return). Does your innovation strategy revolve around option A? Does this strategy fit with the resources and capabilities of your chosen organisation? Etc.

References: Are references consistent both in the main body and the reference list (e.g., Harvard referencing)? Did you use academic sources? Have you researched your sector/organisation? Is there evidence of independent research throughout?

Writing: Is the report properly written? Does it have sophisticated syntax, correct grammar, accurate spelling?

Feedback
The module will offer plenty opportunities for formative feedback with the aim to improve your written work. Your convenors and tutors will be working with you on a draft/outline of your report (REP). You will also be fully informed about the marking criteria.

Assessment modes
A variety of assessment modes are used to develop and test different types of knowledge, skills and aptitudes. The assessment modes have been approved to test the course and module learning outcomes. Written submissions include essays, reports, logs etc. as appropriate to the module and the skills that you are being expected to develop. Examinations usually focus more on your ability to use your knowledge of the subject, rather than simply testing your memory for facts. Feedback is provided to support you in future assessments.

When, in accordance with the academic judgement of the School, an exam has been approved for a module to assess competence standards, learning outcomes and any accreditation requirements, an alternative mode may not be approved as a Reasonable Adjustment for a student registered with the Student Support Unit.

评估信息

模块评估

个人报告(REP)/2000字

禁止使用生成型AI工具生成本模块评估的任何材料或内容。在本模块中,学生不得使用生成型人工智能(AI)生成任何评估提交的材料或内容。

请注意:

使用生成型AI材料进行评估提交是被禁止的,除非模块召集人明确允许。
已在残疾咨询团队注册并收到合理调整的学生仍然可以根据需要使用其他辅助技术。
如果对允许的内容有任何疑问,学生应咨询模块召集人。

评估与学习成果标准的映射

MCQ映射到学习成果1(批判性地评估不同创新管理方法的相关性、优缺点)
REP映射到学习成果2、3和4(LO2:实施适当的策略和工具识别创新机会,并开发新产品或服务的概念;LO3:应用创新管理过程的原则,理解组织、商业和技术因素对其的推动和限制;LO4:制定商业化创新理念并从创新中捕获价值的组织策略)

个人报告结构(REP)

关于创新管理的个人报告。

在企业纷纷转向机器学习、人工智能(AI)和数字技术以提高效率和效能的商业环境中,创新管理是保持竞争优势的关键。例如,私人和公共部门组织都在使用AI来增强其业务流程。银行使用聊天机器人和虚拟助手。营销公司使用AI开发更具针对性的营销活动。咨询公司使用生成模型进行情景规划,警察部门使用预测性警务工具实现其目标。请为您选择的组织制定一项创新战略,寻找利用AI带来的机会。随后,从创意生成到市场商业化中选择一项特定的行动方案,展示如何实施并利用这一战略捕获价值。使用创新管理模块中的理论、工具和框架,重点介绍将限制您选择和行动的组织、商业和/或技术因素。

**注意:**在报告正文中,您应提出一组紧密关联的论点,重点介绍将限制您选择和行动的组织(例如,气候、领导风格、能力等)、商业(例如,知识产权管理、目标市场、价值主张等)和技术因素(例如,新技术与成熟技术、网络外部性、路径依赖性等)。您的报告应涵盖从创意生成到商业化的整个创新管理过程。您的报告必须涉及您选择的行业中的一家真实公司或公共部门组织。

**字数限制:**2000字(+/-5%)。参考文献不计入字数限制。所有表格或图表都计入字数限制。

**附录:**不允许。

**参考文献:**您应选择适当的来源(例如学术文章)来支持您的论点,并准确代表作者的观点。此报告没有固定的参考格式。请选择一种官方参考格式(例如哈佛格式)并在报告正文和参考文献列表中一致使用。
**电子提交:**您必须以单个文件提交报告。请查看Sussex Direct了解具体截止日期。

第二个作业:REP的结构

**引言:**通过描述您选择的行业/组织的创新挑战和机会(该行业有哪些创新挑战和机会?您选择的组织的创新挑战是什么?)来设置场景。

**正文:**在您选择的组织中,创新管理过程是什么样的?有哪两种可能的解决方案,它们如何相互比较?(您需要应用模块中的工具来比较您的解决方案,然后选择其中一个或两个的混合)

组织、技术和/或商业限制是什么?在这里,您可以选择关注与您选择的组织相关的不同主题。例如:

  • 该组织是否使用标准操作程序(SOP)?这
  • 些SOP在多大程度上限制和/或推动创新过程?
  • 他们使用哪些数字技术?他们的知识产权策略如何?

**结论:**创新战略是否逻辑地从之前的论点中得出?选择的解决方案适合什么创新战略?例如,假设您使用投资组合管理工具选择了A选项而不是B选项(因为它是低风险高回报)。您的创新战略围绕A选项展开吗?该战略是否与您选择的组织的资源和能力相适应?等等。

**参考文献:**参考文献在正文和参考文献列表中是否一致(例如,哈佛参考文献格式)?您是否使用了学术来源?您是否研究了您的行业/组织?整个过程中是否有独立研究的证据?

**写作:**报告是否写得得当?语法正确吗?拼写准确吗?

反馈
本模块将提供充足的形成性反馈机会,以改进您的书面作业。您的召集人和导师将与您一起审查报告(REP)的草稿/大纲。您还将全面了解评分标准。

评估模式
使用多种评估模式来发展和测试不同类型的知识、技能和能力。这些评估模式已被批准用于测试课程和模块的学习成果。书面提交包括论文、报告、日志等,适用于模块和您需要发展的技能。考试通常更侧重于您运用学科知识的能力,而不仅仅是测试您的记忆力。提供反馈以支持您未来的评估。

当根据学院的学术判断,某一模块已批准进行考试以评估能力标准、学习成果和任何认证要求时,注册在学生支持单位的学生不能批准其他模式作为合理调整。

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